We take ownership of the technical decisions that determine whether a product actually ships — from first prototype through production.
We define what gets built, what gets cut, and why
— before momentum turns into waste.
— Requirements, constraints, and trade-offs
— Build-vs-buy decisions
— MVP vs production planning that won't backfire later
Hardware designed for real environments
— not lab demos.
— Electronics, PCB, power, RF, sensors
— Firmware, real-time systems, low-level control
— Harsh environments and safety-critical constraints
Software that supports real devices, real users, and real scale.
— Device software, cloud backends, dashboards
— Manufacturing tooling and test systems
— Long-term maintainability — not throwaway code
We own the handoff from engineering to manufacturing.
— DFM / DFA
— Supplier alignment
— EVT / DVT / PVT support
— Clean handoff without knowledge loss
We work best when prototypes and demos are steps toward a shipped product — not the end goal. Here’s how we guarantee it.
We don't wait for specs. We define what should be built, challenge assumptions, and take end-to-end responsibility for the outcome.
Ambiguity kills products. We drive definitive choices on scope, architecture, and trade-offs in the first two weeks — so you don't pay for indecision later.
Every sprint, every line of code, is written with manufacturing, scale, and real users in mind. We don't build things that only work in the lab.
We don't wait for specs. We define what should be built, challenge assumptions, and take end-to-end responsibility for the outcome.
We don't wait for specs. We define what should be built, challenge assumptions, and take end-to-end responsibility for the outcome.
We don't wait for specs. We define what should be built, challenge assumptions, and take end-to-end responsibility for the outcome.